Health Leaders Media (online version) has praised Fort HealthCare's "Caring for Life" campaign in its April, 2008 online edition, as produced in partnership with NOISE. The article, written by editor Kandace McLaughlin for the Marketing "Campaign Spotlight" feature, highlighted the creative approach and success of the campaign, ultimately praising the work for its "simple, individualized messages which help bring this campaign together and also help it to stand out." View the entire article here. The HealthLeaders feature continues a phenomonal litany of praise for Fort HealthCare's "Caring for Life" campaign that has also included: profile in Adweek creative portfolio; multiple Gold and Silver Addy awards; Addy competition "Best of Show;" a six-page feature by GE Healthcare in a nationally-distributed direct mail campaign; and multiple national HealthCare Advertising Awards from HealthCare Marketing Report magazine.
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